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DeltaMaster clicks!
July 2008

Trick of the month:
Calculating and
reporting percentages

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July 2008

Greetings, fellow data analysts!

A few of our readers disapproved of our criticism of percentages in the June issue of clicks!: If you remember, we said that comparing them is, well, "cheesy" in certain cases. We thought, therefore, that we should put things into perspective - which is the purpose of percentages in the first place - and do something to restore their

image. Although it should be viewed critically when the absolute reference values are different, unknown or not given, relative size can help explain the significance of individual objects as a whole. For example, which percentage of total revenues can we trace to an individual customer or product? Using DeltaMaster, we can quickly get the answers to this and other questions using a variety of different features.

We will introduce and explain these in detail in this edition of clicks!

Best regards,

Your Bissantz & Company team

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